What You Need to Know About an Executive Resume: Part II

Executive Resume 2Since Executive Resumes will encounter extensive competition, receive intense scrutiny, and the risk vs. reward factor is quite pronounced, I do not recommend a “Do-it Yourself” resume for a six figure position. But if you’re willing to hazard here are the next five points to consider.

6: An Executive Resume is not about what you do, but about how well you do it. Consider this, 90% of the qualified candidates for an executive or six-figure job have much the same to offer as you do in terms of experience, skill sets, and even education. What make a candidate unique are his or her accomplishments, achievements, the direct impact   they’ve made on the bottom and top line, and innovations and process improvements they can personally lay claim to. This is what Executive Resumes are all about. The problems are figuring out what information decision makers are looking for and then where to place this information to make the strongest impact. Solving the first problem requires extensive research while the second problem is more instinctual and the solution varies on a case to case basis.

7: Quantifying, qualifying and validating your value and ability are a challenge and if you can’t do this your resume will be mediocre at best.  One way to do this is to find detailed job descriptions of positions you desire and go over them line by line to answer this simple question about each statement; “Give me an example of …”

In your answer include data that quantifies and qualifies each point and then write a coherent statement of fact that is brief and to the point. This way you’ll have a repository of material to use as you tweak and customize your resume for various positions. Sounds simple, but it is easier said than done.

8: Choosing the proper words is a key to writing an effective resume. Do-it-yourselfers tend to use lackluster verbs that make their resume sound cliché, use verbs that are too strong or weak to accurately depict exactly who they are, and they tend to use sentence fragments that negate their ability to showcase their written communication skills and make them look pedestrian. Find creative and accurate words that apply to you and what you want to say and do not overuse the same verbs and adjectives in your document.

9. For important legal, health and financial matters you’ll seek a second opinion, get one for your ‘Do-it-Yourself’ resume as well. A different set of eyes can pick up on any proofreading errors you made and offer feedback on how well the messages you’re delivering resonate with a reader from a visual and storytelling perspective. You should also seek out professional opinions from people who read and write resumes and/or hire people for a living. They will tell you if your resume hits the mark or misses it and by how much in terms of content, continuity and marketability.

10: What people have to say about you matters, so if you have written or online recommendations to validate your value and ability, especially from people who the reader may hold in high regard, you might consider including them strategically in your resume.  I have seen this done by others and I do it myself for certain clients and in all instances it has been well received and proved to be a differ43nce maker in validating a candidate to the reader.

As always I would be happy to critique U.S. resume at no cost when emailed to perry@perrynewman.com

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