How to Identify Your Value Proposition

Would you like to know a couple of techniques which will exponentially boost your chances of landing highly sought after positions and give you more control, more choice and more confidence?

While you can’t change the number of jobs available and can’t get rid of the growing number of competing job seekers, you CAN change how you approach the market. You can figure out what elements of the job hunting process you do have control over, and learn how to leverage them in your favour. I can promise you that you can land your dream job, even in a fiercely competitive market. And I’m about to show you how…

Remember to identify your value proposition:

1. Write down 3-5 strengths. What qualities make you stand out? Just make sure these are not the same generic qualities that 99% of job seekers put on their resumes – stuff like ‘I am a good team player’ or ‘I can get on well with people’. Be specific.

2. How have these strengths helped you in past positions and in your current position? Think of specific examples here.

3. What are some of your recent accomplishments? List 3-5 of them and again, be specific. How can you quantify what you’ve done? How what you’ve done helped the organization you are working for?

4. Review the list of your strengths and your accomplishments. Ask yourself, what does this all say about me?

5. Create three strong adjectives that best describe you and your contribution to your company.
If you don’t know what makes you stand out from the crowd, it will be difficult to convince anyone else why they should hire you. And if you struggle with identifying what makes you stand out, then get clear before you go for an interview. Send me an email and let’s talk – I’d be happy to offer you a 15-minute complimentary consultation. Simply answer a few questions on http://www.talkwithmargaret.com and if you qualify, you’ll be contacted within 48 hours.

In CONCLUSION

You can decide how you want people to think about you. What do you want them to say about you when you leave the room? Use your three adjectives to focus your communication about your value proposition. Begin to use these descriptors in your conversations and meetings to build your personal brand across the organization. This is what you bring to the table.

MY final TIP
Keep a success diary. Write down what you accomplished daily, and at the end of each week, review your entries and ask yourself “what does this say about me”? This will keep you connected with your talent and keeps you focused on the unique qualities that you have to offer. Think about the results you create; how do you make a difference?

I hope you’ve found it useful. I’d love to hear your comments, so please let me know your feedback below, share the video on your Facebook page, Tweet it etc.
 

BONUS: To get my FREE “You’re HIRED!” video course and bi-monthly e-zine with regular videos and articles to help you improve your job search and career, please visit my website today!

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