Linking In Your Resume

I am a member of several career services and resume writing groups where frequent topics of discussion are whether resumes as we know them are obsolete, and are they being replaced by LinkedIn pages and video resumes.

The answer is a resounding not yet; the need for conventional resumes to hand to an employer during a job interview or a resume to email as a word document and PDF, or reformat as an ASCII plain text document for electronic submission is as strong as ever, and I predict resumes will not go the way of the Edsel or DeLorean anytime soon.

Nevertheless in my opinion LinkedIn, it seems almost overnight, has become a necessary adjunct to a resume. And video resumes are a nice twist, but actual usage by job seekers is not as wide spread as was projected by the entrepreneurs who developed and host the video resume websites, and I do not see them, anytime soon, becoming as ubiquitous as a resume or LinkedIn page.

Nevertheless, although LinkedIn has not replaced the formal resume it has added a valuable new dimension as to how job seekers can get their message across to recruiters and prospective employers. So a well written and optimized LinkedIn page is mandatory for every job seeker from a recent grad to a CXO in the executive suite.

So in my opinion besides knowing what it takes to craft an eye catching marketing document, every professional resume writer and those that endeavor to write their own resume must be well versed in social media in order to get the most favorable results.

Here are five of many ways LinkedIn has changed how resumes are written:

1: Many job seekers and resume writers have a hard time editing their resume down to 1 or 2 pages so they try to squeeze as much information into the resume as possible cluttering it up and making it unreadable, or they create a resume that is way too long because they can not distinguish useful from useless information or part with repetitive or marginal information, or information only a small percentage of readers have an interest in.

A skilled resume writer knows how to determine what information is critical for the resume and what information can be placed on LinkedIn so interested parties can view it there.

2: Listing endorsements online, this is a major advantage LinkedIn offers a job seeker. You can either place verified LinkedIn endorsements on your resume or place a line that says Recommendations can be found at and hyperlink your LinkedIn page and this way you validate the accomplishments on your resume.

3: Many people place a text box list of generic keyword terms on their resume and by placing them on LinkedIn they can use the prime space on the page more effectively. Plus people who search LinkedIn for candidates, and this number is growing exponentially each day, are more prone to find you this way.

4: A resume is a business document in which you project a business image. On LinkedIn you can share more personal information that should, at least in my opinion, never appear on a resume, and allow people an inner glimpse of your personality by knowing about your hobbies, your taste in music, the books you are reading and other outside interests.

5: In very few cases do I recommend a picture on a resume, but in all cases I recommend one on LinkedIn. People want to know what you look like before they meet and as the old proverb says “a picture is worth a thousand words.”

Perry Newman CPC/CSMS is a nationally-recognized career services professional; an executive resume writer and career transition coach, certified social media strategist, AIPC certified recruiter and charter member of the Career Rocketeer team. Passionate about all things related to career management, Perry has been critiquing Career Rocketeer readers' resumes at no cost since 2009. For a complimentary critique, email your resume to perry@perrynewman.com.

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