In Remembrance of 9-11

WTC CandleToday is the tenth anniversary of the 9/11 bombings and I would like you to join me in remembering the over three thousand men and women whose lives were tragically cut short in the unprecedented terrorist attacks on the World Trade Center and Pentagon and onboard United Airlines Flight 93. At the same time let us also pay homage to the valiant first responders who died or were injured as a result of these heinous events.

As for myself, in September 2001 I was a recruiter in NYC and several of those who perished that day were people I knew quite well; they were friends, clients, candidates and neighbors of mine and my thoughts are with them and with their families on this day as well

Unfortunately ten years removed from this fateful day we are mired in one of the worst employment job crises in US history and for August 2011 the Labor Department announced zero job creation during this month.

For many job seekers 30-60 years old who remember the good old days of looking for a job and having several offers to choose from, the tactics you used to find a job then are yielding limited, and in some cases zero results in 2011.

This is due to the fact that talent acquisition at all levels has become much more competitive and sophisticated of late, and job and candidate profiles along with the entire selection processes have changed dramatically. Resume writing and networking are much different in this day and age, and social media is now the most important medium in a job search and must be mastered and utilized to its fullest.

Additionally, problematic to looking for a job today is the increased competition coupled with the ubiquitous problem that many of the best jobs [as has been the case for the past 30 years] are part of the hidden job market, available only to a select few.

No one can tell you there is a magic elixir available to help you find a great new job tomorrow or even the day after. But I can offer a suggestion to help make the transition move along a quite a bit faster and smoother.

I suggest you take a lesson from the great retail entrepreneur Sy Syms, founder of the Syms Clothing empire. His motto was “An educated consumer is our best customer.” For job seekers the motto should read “An educated job seeker is a more marketable candidate.”

In my practice I’ve found that most unemployed and under-employed job seekers today need to make an effort to confirm that what they think they know and what they learned from past experiences is still applicable. Of greater importance they must acknowledge what they ‘don’t know,’ and come to grips with what has changed over the past few years and educate themselves in the use of modern job search tools.

So in honor of my friends and colleagues who were in the WTC on September 11th I will provide anyone in the USA who contacts me with a live 1-on-1 resume critique and a mini-coaching session to help you become an educated job seeker.

This offer is valid up until September 25, 2011 and you can email me your resume or call me to schedule a time for us to speak. There is no cost or obligation attached to this offer.


Perry Newman, CPC CSMS is a nationally recognized executive resume writer, career coach, AIPC certified recruiter and SMMU certified social media strategist known for his ability to help his clients get results. You can view his sample resumes at, and email him your resume at for FREE resume critique.

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