Think you can’t get hired if you don’t have a resume? Think again.
There’s a multitude of ways to reach out to a company directly as opposed to applying for a job opening. In fact, I wrote about my own personal experience in a recent article where I created my own position during college.
But it comes down to this: Every company has a “pain point” or weakness that needs solving. What if you were the one to do that? Are your skills something they desire? They may not even know it—yet.
In order to identify a pain point for a company, you need to do research.
- Check out their website. Is it lacking anything? Is it apparent that they could use a web designer or public relations person?
- Follow them on Twitter. Find key personnel at the company and follow them as well. Do they regularly tweet about something that you have a solution for?
- Look at LinkedIn. LinkedIn provides valuable information such as recent employees, titles and organizational data.
- Read about the organization elsewhere. Pay attention to media coverage and reviews. What trends do you see?
- Seek out their competitors. What are they doing that this organization is not? How can that be fixed with your solution?
- Determine how these apply to you. Can you solve any of these problems? How?
Once you’ve identified their pain points, you’ll need to start a dialogue about how you can solve them. For large organizations, get in contact with the department head or manager. For smaller organizations, reach out to the founder or president and ask for a few minutes of their time. Depending on the individual, you may need to be flexible in terms of time, medium (e-mail, instant message, phone or in-person) and date.
Use your research to show the individual at the company that you’ve done your homework. Tell them why they need you to solve their problem and how exactly you’ll do that. Provide any statistics and data to back up your presentation. Include your experience and skills to further showcase your ability to solve the issue(s) at hand. To be extremely prepared, you may even want to create a 30/60/90 plan for the individual to look at and consider.
Have you ever landed a job without a resume? How did you do it?
Heather R. Huhman is a career expert and founder & president of Come Recommended, a career and workplace education and consulting firm specializing in young professionals. She is also the author of #ENTRYLEVELtweet: Taking Your Career from Classroom to Cubicle (2010), national entry-level careers columnist for Examiner.com and blogs about career advice at HeatherHuhman.com. Follow her on Twitter at @heatherhuhman.
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