How to Be Discovered by Hiring Managers without Job Boards

Job seekers are expressing frustration with the lack of response from job board applications.  It’s as if once you send the resume and hit the apply button it magically disappears into a black hole, never to be seen or heard from again.  My advice is get off the job boards and start being more proactive in your job search.  None of these tips replaces networking offline, as networking in and of itself is a powerful way to get noticed.  However, these are strategies and tips you can use online to place yourself in an ideal location: in front of the hiring manager.

Create a Blog

I love this idea because when you write about what you’re passionate about people view you as a subject matter expert.  What better way to demonstrate your talent, vision, and credentials?  Brand your blog and write about what you love (professionally, that is).  Include links to your blog on all of your other social networking sites, and even on your resume.

Get a Web Resume

Another way to get out there and be noticed is to put your Web resume online.  Typically these are one-page Web sites that post your resume to a link that you can distribute on your resume, other social networking sites, etc.  These are keyword searchable, so if someone is conducting an online search for a candidate with your credentials in your neck of the woods, then you’re going to place high on the search results.

Upload a Branded LinkedIn Profile

We had a client this past week who got a call for an interview the first day he posted his new LinkedIn profile online.  We branded the profile around his area of expertise and ideal vocation, positioning him as an industry leader and subject matter expert.  This, of course, reinforces my theory—brand it and they will come.

Social Networking

Don’t just brand your LinkedIn profile—brand your Twitter account, Facebook page, and any other sites you’re on.  It’s important that they all convey the same message clearly and concisely.  It’s also vital that you interconnect them all so that when on any one site it leads to another site or page with even more information about you—thus reinforcing your brand and positioning you as an expert.

It can be hard to write about yourself in a compelling and engaging way—and even harder to figure out what your brand is and then market it in a way that captures the hiring manager’s attention.  Most job seekers find it increasingly difficult to market themselves.  Our process is very consultative and allows us to get to know the job seeker, his or her strengths and weaknesses, and develop an aggressive strategy and personal brand that delivers results.  If you’re wondering what your brand is—or if you’re tired of being overlooked and are ready to start being discovered today, then visit Great Resumes Fast or call 800.991.5187 to speak with one of our uniquely qualified and highly credentialed resume writers today.


Author:

Jessica Holbrook Hernandez is an expert resume writer, career and personal branding strategist, author, speaker and President/CEO of Great Resumes Fast. She creates high-impact, best-in-class resumes and cover letters that transform job searches into interviews and ultimately job offers. For more information about professional resume writing or to read more career and job search related articles visit http://www.greatresumesfast.com or call 1.800.991.5187.

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